Battery Mate

681% Revenue Increase In 12 Months

Battery Mate is Australia's largest online retailer of batteries offering over 5000+ models of batteries, chargers, printer inks, toners, gaming gears & car accessories. Their state-of-the-art warehouse facilities in Western Sydney allowing them to offer super-fast delivery nationwide.

The Goal

To scale battery mate to be Australia's biggest and best online battery retailer.

Key Deliverables

Google Ads Management

Feed Optimisation & Management

Website Conversion Rate Recommendations

The Goal

To scale battery mate to be Australia's biggest and best online battery retailer.

Key Deliverables

Google Ads Management

Feed Optimisation & Management

Website Conversion Rate Recommendations

Solution

TBA

Outcome

The first-month Cliqued Digital took over their online store sales grew over 142%, within two months Battery Mate had tripled their online store revenue. 

Not only did their store traffic Increase by over 330%, the conversion rate soared to 7.76% (A 115% increase). 

Within the first 12 months, his online store sales increased by 28,600%, maintaining an average conversion rate of 7.05%, while completing over 50,000+ orders in the span of 12 months. 

2022 was all about scaling, getting Battery Mate doing high volume orders, using Google ads to target people looking for all types of batteries, taking advantage of google shopping & performance max campaigns. 

We looked at ways to increase the average order value to maximize profit whilst advising Vishal of the best customer retention strategies to improve his returning customer rate as the first purchase was very fast and transactional, we needed to get them coming back for more.

This strategy was a massive success, in 2022 Battery Mates' online store increased by over 681% in comparison to 2021. Then again the following year in 2023 the online store grew again by 59%. 

During this time the industry saw a lot of competitors enter the market, constantly undercutting prices. It was time for a strategy change. We now wanted to focus on profit, shifting strategy and budget into the most profitable areas in Google ads.

Solution

TBA

Outcome

The first-month Cliqued Digital took over their online store sales grew over 142%, within two months Battery Mate had tripled their online store revenue. 

Not only did their store traffic Increase by over 330%, the conversion rate soared to 7.76% (A 115% increase). 

Within the first 12 months, his online store sales increased by 28,600%, maintaining an average conversion rate of 7.05%, while completing over 50,000+ orders in the span of 12 months. 

2022 was all about scaling, getting Battery Mate doing high volume orders, using Google ads to target people looking for all types of batteries, taking advantage of google shopping & performance max campaigns. 

We looked at ways to increase the average order value to maximize profit whilst advising Vishal of the best customer retention strategies to improve his returning customer rate as the first purchase was very fast and transactional, we needed to get them coming back for more.

This strategy was a massive success, in 2022 Battery Mates' online store increased by over 681% in comparison to 2021. Then again the following year in 2023 the online store grew again by 59%. 

During this time the industry saw a lot of competitors enter the market, constantly undercutting prices. It was time for a strategy change. We now wanted to focus on profit, shifting strategy and budget into the most profitable areas in Google ads.

These guys are experts at what they do. They understood our products + business model quickly, and launched customised Google Ads campain for us. With focus on some specific top selling products, they delivered fantastic sales results at reasonable marketing cost. They also resolved issue that we were having with our Google Merchant account. It feels great to constantly see our products on top in Google Ads & Shopping results. Thank you !

Ready to grow?

Book a strategy session with Chris and Lani today and discover ways to unlock your brands potential.
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