Shopify Design & Optimise Workshop
Give me 60 minutes, and I’ll show you how to turn a basic Shopify website into a premium shopping experience that sells.
This workshop is for you if, you want a store that reflects the quality of your brand and actually converts traffic into sales - but you feel limited by time or technical know-how.
In this workshop, we show you exactly how to use Shopify’s native tools to build a website that flows beautifully, tells your story, and—most importantly—guides your visitors effortlessly to the checkout. All without spending thousands on a developer.
💡 Learn the 5 key principles to high converting websites
🔑 Unlock the sections and blocks that build beautiful pages
😊 Create happy customers with improved filtering and navigation
🧠 Master creating and referencing metafields
Watch it at your own pace, pause and rewatch as needed, and start applying the strategies straight away. No waiting for a live session, just actionable training ready when you are.
It is a painful reality: The average Shopify store has a conversion rate of less than 2%.
That means for every 100 potential customers you work hard to attract, 98 of them leave without spending a cent.
If you are currently making less than $50k a month, this metric is the invisible anchor holding you back. You don’t need more traffic yet. You need to fix the holes in your bucket.
The difference between a store that struggles and a brand that scales is often just friction.
- If your customer can't filter by size or type... they leave.
- If they have to hunt for ingredient lists or care instructions... they leave.
- If the checkout flow feels clunky or confusing... they leave.
We created this workshop to remove that friction and capture the revenue you are currently losing.
🛍️ New Shopify owners building their first website
🎨 Existing brands looking to refresh your theme or design
📈 Shopify founders focused on increasing conversion rates
🧠 Learn how and when to use metafields
🛠️ Implement amazing collection filtering
🔑 Unlock the pillars of successful Shopify brands
The information, examples and tools we provide will help you improve the look, feel, functionality and performance of your website. Using the key principles we've applied to 1000's of Shopify brands.
👉 The ability to design a beautiful, conversion-driven Shopify store.
👉 A clear understanding of sections, templates & metafields and when you use them effectively.
👉 A seamless connection between your store’s backend setup & user experience for easy future upgrades.
👉 A website that truly reflects your brand, builds trust, and drives sales.
We take a good deal of pride in being 100% transparent because we know, great marketing changes lives, and clear communication and trusting relationships enable that to happen.
If you have any additional questions, please reach out to us, we'd love to get to know you and your business.
Give me 60 minutes, and I will show you how to turn website visitors into tomorrows orders.
By the end, you’ll know the fundamentals required to build a beautiful, high-performing Shopify site that drives sales, conversions, and brand trust.
With real customer transformations like this, its a no brainer!
Rebecca
Evaliah Fragrances
Before the workshop my website was quite plain and featureless. I honestly had no idea of how paid themes worked in shopify and the profound effect it could have on your website traffic and how much easier and smoother it can be for your customers. After I did the course, I was able to recreate a whole new look and feel for my website. Something that aligned more with what I was trying to achieve. It had all new features that made it easier to navigate, along with some very aesthetically pleasing animations and new pages that condensed my extensive page searching for information to make things easier and more appealing to my customers. At first, I didn't understand the difference between pages and templates, but the course made it easier to understand how they connect and how to utilise metafields and why. Before I was just winging it and hoping for the best. It took much longer for me to learn the hard way, by myself, than what it did to do the course. I know that if I initially started with the course, it would have taken half the time. With the course I was able to add scent note images. Use better navigation and menu options Use siblings for easier selections Add my influencer videos to my pages Use new features and animations on my page and boost my aesthetics to match my brand exactly Use different shapes in my layouts so that the page wasnt so dry and plain and was able to be broken up with cool shapes and colours. Now I feel my website is much more aligned with my brand on my socials and packaging, and it feels more fun and much easier to navigate and find the information you need. Plus all the cool new features make it extra special. It tells the customer that we care about our brand and their user experience and we will go that extra mile to achieve the best experience and look and feel that we can. I avoided hiring someone to do my website due to how expensive it can be, but this course wasn't costly at all and helped immensely in the rebuilding of my website. I highly recommend this to anyone who is new at this, or just beginning and wanting to save a bit of money in the process, but also have a rocking website. If you want to check my website out its: www.evaliahfragrance.com.au Thank you Cliqued Digital!! x x
Nick
Coalface Skincare
These training videos are so quick and easy to master! I spent hours watching youtube videos on creating a shopify website and even paid nearly $10,000 for another company to build a poorly designed site.... and yet after this workshop it took just a couple of hours to create a brand new, premium website from scratch. I have paid for a lot of other courses before and not a single one of them mentions or even dives into dynamic content and the metafields. In fact, the original company who set my website up didn't even have a clue about these and instead made me buy a whole bunch of apps which cost a fortune and slowed down my site when I could have just done this course! So trust me, save your time, money and effort and just get this course. It's super easy to follow and they actually show you how to set up the website (unlike other courses that tell you what to do but don't explain how to do it). I have learned so much about metafields, page navigation and how to be able to use one single template but still show all of the unique information for different products. Wish I had have known about this when I first started - it's a game changer. Checkout some of the before and after pics below where I took the website design and customer experience from plain and boring to a whole new level.
Krystal C.
Kove & Co
This course has completely changed the way I think about Shopify. I went from feeling overwhelmed and hesitant to confidently making updates and improvements I never would’ve tackled before. The recommendation to upgrade my theme was a huge win at a not so expensive cost, and the video guidance made everything so easy to follow. I also booked one-on-one sessions with Lani throughout the process and can’t recommend her support enough! Her feedback helped me refine so many areas of my site that I hadn’t even considered, and she guided me through parts where I was stuck. The training videos were so helpful, I watched them multiple times and I honestly couldn’t have built what I did without them. I’m incredibly proud to share the before and after of my website. I built it myself with the help of this course and Lani’s incredible support. Even if you’re not planning a full website overhaul, this course is an absolute must for anyone navigating the online store side of Shopify.
Sarah S.
What are you waiting for?? Every Shopify business owner NEEDS to go through this workshop! I've had my website for nearly 4 years and have been tweaking along the way, learning as I go, and then there's this...everything I needed to know to make my website amazing. I've realised that my theme is stunting my growth, so have downloaded one of the suggested themes to give it a go and get my website looking amazing again. Whether you are new in business and just starting out creating your first website, or if like me, you've been doing this a while, there is so much value in this workshop. No jargon, and easy to understand. A definite 5-stars from me!
Your roadmap from "basic" to "best-seller"
What you'll learn
✅ The key elements to look for when choosing a Shopify theme
✅ How page templates, sections, and blocks work together
✅ How to improve user experience with filtering & navigation
✅ The power of metafields—when & how to use them for the best results
Why it matters
🚀 Built on real-world experience – These are the same principles brands pay us thou$and$ for.
🎯 Proven, timeless strategies – No gimmicks, just what actually makes people buy.
🛠️ Practical & actionable – Every lesson gives you tools, insights and examples you can apply immediately.
What you’ll gain
Creative Control: The ability to design a beautiful, conversion-driven store without a developer.
Backend Logic: A clear understanding of sections, templates & metafields
Frictionless Experience: A seamless connection between your store’s backend setup & user experience
A Brand Asset: A website that truly reflects your brand, builds trust, and drives sales
Ready to create?
Commit to the Process: This works if you put in the effort.
Start Lesson 1: Choose your theme and lay the foundation.
Apply the "Workshop Method": Watch, pause, and build alongside us.
Build Your Dream Store: If you get stuck, my team is here to help you each step of the way.
The 5 design principles that drive revenue.
This workshop breaks down the framework, terminology, and best practices that go into building high-converting Shopify websites.
1. Theme requirements
You can’t build a skyscraper on a swamp. We guide you through the 4 essential factors to look for in a theme, ensuring you choose one that is designed for your industry and sales—so your store can handle the volume as you grow past $50k/month.
2. Sections & blocks
Stop relying on apps or expensive developers for every small change. We teach you how to use Shopify’s native tools to build pages that flow. You will gain the agility to test new layouts and add new sections with ease, on your own terms.
3. Templates tips & tricks
Think of a page template like a lunchbox: you choose the lunchbox based on what you need to pack inside. We show you how to structure each template to highlight key information and allow you to optimise your website with ease.
4. Mastering metafields
High-converting brands answer questions before the customer asks them. We teach you how to use Metafields to display clear sizing, ingredients, and care info in a clean, professional way. This clarity removes the doubt that kills sales.
5. Filtering & navigation
A confused customer doesn’t buy. We show you how to set up professional filtering (e.g., "Shop by Scent," "Shop by Concern") so customers find exactly what they want in seconds. The faster they find it, the faster they buy.
Designed for Founders who want control.
This workshop is built specifically for:
🛠️ The "DIY" Owner: You aren't ready to hire a $10k agency yet, but you want "agency-level" results. You want to execute changes yourself without breaking the code.
📈 The Growth-Focused Founder: You are currently making $10k–$50k/month, and you know your brand has the potential to double that if your website worked harder.
💎 The Brand Builder: You want to move away from the "standard look" and build a premium website that tells your story.
Get Access Now →
Your host, Chris Baradel
I'm Chris Baradel, and I love this stuff! It genuinely excites me! Since a teenager, I've been turning hobbies into businesses. From fishing to fashion, paint to renewables and skincare to Shopify.
For over 10 years, I've been immersed in the world of Shopify, building successful stores from startups to multi-million dollar brands.
This workshop is packed with proven strategies, practical tools, and the step-by-step guidance you need to build a website your proud of. I'm sharing my 10+ years of IP.
I really hope you enjoy, learn, apply and grow.
Frequent Questions
Is the information up-to-date?
100% this is the latest tools, tips and techniques as of 2025 and if anything changes, we'll be updating the information to reflect.
Are there practical, hands-on exercises or real-world examples?
Yes. This is a workshop with live visual examples, best case scenarios, analogies to help digest information and how to tutorials.
How much time commitment is required?
Great question - the workshop videos can be completed within the hour, however it will take time to put into practice what you've learnt and sharpening your skills is a lifelong process.
Will I save time and money by learning these skills myself?
Yes. When applied to your website, you will also make more money because you'll have a high converting website that looks awesome and truly reflects your brand,
How long will I have access to the workshop?
Lifetime access, plus we'll continue to update the course with new information, techniques and tools which you will have access to.
Success stories from Shopify brands like yours
If you've made it this far - it's time to start
You have two choices right now.
You can close this tab and go back to "guessing"— tweaking your theme in the dark and wondering why your conversion rate isn't moving.
Or, you can decide that your brand deserves better.
For less than the price of a team lunch, you can stop the guesswork. You can spend the next 60 minutes fixing the friction in your business and building a store that is engineered to sell.
You have the product. You have the vision. Now let’s get you the results.